My Digital Hero

    Google Ads

    Amplify your message and boost ROI with expert Google advertising.

    What's all this then?

    Google Ads

    Amplify your message and boost ROI with expert Google advertising.

    What's all this then?

    Google ads, focused on generating leads

    Google pay-per-click (PPC) advertising is the quickest way to boost click-through rates and get your site seen in search engine results.


    But good PPC management is an art form. You can't just throw money at Google and hope for the best – unless you want to see your budget sink like a lead balloon.


    Well, call us Pablo Picasso. Because when it comes to PPC, we treat every campaign like we're painting our magnum opus.


    Choose My Digital Hero, and you can expect more clicks, more conversions, and an ROI that's worth framing.

    Google ads, focused on generating leads

    Google pay-per-click (PPC) advertising is the quickest way to boost click-through rates and get your site seen in search engine results.


    But good PPC management is an art form. You can't just throw money at Google and hope for the best – unless you want to see your budget sink like a lead balloon.


    Well, call us Pablo Picasso. Because when it comes to PPC, we treat every campaign like we're painting our magnum opus.


    Choose My Digital Hero, and you can expect more clicks, more conversions, and an ROI that's worth framing.

    Managed creatives

    Snappy creative that wins clicks and primes customers to convert.

    Ad copy is like your online shop window. Get it just right, and you'll have customers queueing outside your digital door.


    We work with professional writers who are skilled in the art of PPC. They know the tricks that get you clicks.


    And, of course, they'll keep your brand messaging right on point, so customers will be primed to convert before they've even clicked through to your site.

    Managed creatives

    Snappy creative that wins clicks and primes customers to convert.

    Ad copy is like your online shop window. Get it just right, and you'll have customers queueing outside your digital door.


    We work with professional writers who are skilled in the art of PPC. They know the tricks that get you clicks.


    And, of course, they'll keep your brand messaging right on point, so customers will be primed to convert before they've even clicked through to your site.

    Fast, flexible marketing

    Freedom to achieve your goals and change your mind.

    Our expert PPC management gives you the tools to drive any search marketing initiative, no matter how focused or far-reaching.


    For instance, we can manage ads for eCommerce sites with hundreds of products, or hone in on lead-generating actions like filling in forms or downloading brochures.


    Best of all, we can tweak your campaign almost instantly. This opens up opportunities to create flash sales, kickstart new product launches and conduct creative, up-to-the-minute marketing based on current events.

    Fast, flexible marketing

    Freedom to achieve your goals and change your mind.

    Our expert PPC management gives you the tools to drive any search marketing initiative, no matter how focused or far-reaching.


    For instance, we can manage ads for eCommerce sites with hundreds of products, or hone in on lead-generating actions like filling in forms or downloading brochures.


    Best of all, we can tweak your campaign almost instantly. This opens up opportunities to create flash sales, kickstart new product launches and conduct creative, up-to-the-minute marketing based on current events.

    Google Ads use case

    (E-Commerce)


    Google Ads use case

    (E-Commerce)


    E-Commerce

    An E-Commerce business*

    The goal

    After developing a range of products and setting up an E-commerce website, the client was looking for an advertising solution to help them achieve two key goals: driving immediate sales of their products, and building a recognisable brand within an increasingly competitive market.


    As a bootstrapped start-up, the pressure was on for the company and the client knew he needed a solution that would drive results. “We started as a side project, so an early problem was making sure the limited ad budget was spent well and would drive sales”.


    *By request, clients name redacted

    Goals

    • Drive online sales
    • Build a recognisable brand
    • Use cost-effective campaigns

    Approach

    • Search ads to drive initial growth
    • Repurpose social assets into YouTube and display campaigns
    • Partnership with their Google Account Manager to improve campaigns

    Results

    • Online sales growth of over 1100% in 3 years
    • Increased ROAS from 165% to 395% in 1 year by partnering with Google Ads Specialists

    Goals

    • Drive online sales
    • Build a recognisable brand
    • Use cost-effective campaigns

    Approach

    • Search ads to drive initial growth
    • Repurpose social assets into YouTube and display campaigns
    • Partnership with their Google Account Manager to improve campaigns

    Results

    • Online sales growth of over 1100% in 3 years
    • Increased ROAS from 165% to 395% in 1 year by partnering with Google Ads Specialists

    An E-Commerce business*

    The goal

    After developing a range of products and setting up an E-commerce website, the client was looking for an advertising solution to help them achieve two key goals: driving immediate sales of their products, and building a recognisable brand within an increasingly competitive market.


    As a bootstrapped start-up, the pressure was on for the company and the client knew he needed a solution that would drive results. “We started as a side project, so an early problem was making sure the limited ad budget was spent well and would drive sales”.


    *By request, clients name redacted

    E-Commerce

    An E-Commerce business*

    The goal

    After developing a range of products and setting up an E-commerce website, the client was looking for an advertising solution to help them achieve two key goals: driving immediate sales of their products, and building a recognisable brand within an increasingly competitive market.


    As a bootstrapped start-up, the pressure was on for the company and the client knew he needed a solution that would drive results. “We started as a side project, so an early problem was making sure the limited ad budget was spent well and would drive sales”.


    *By request, clients name redacted

    Approach: Generating leads and building the brand

    Traditional marketing and traditional lead generation programmes deliver leads but they’re not always qualified. As the client has learned: it’s a waste of resources when a member of their team is continually spending their time figuring out if a lead is qualified, only to discover they’re not.


    Old systems of cold calling unqualified leads are a sure-fire way to reduce customer expectation and waste money. With the potential for global customers, the client needed to investigate how the markets were evolving across regions, so they could spot the potential for future trading investment areas. But the idea of bringing on a new system for generating leads and automating content was unnerving.

    Results: An established business with incredible growth

    A winning formula

    With a winning combination of conversion-focused Search ads and brand-focused YouTube campaigns, the clients revenue has grown by over 1100% in just 3 years since 2018.


    Looking to the future, the client is now set on continuing to improve their results, and to do that they've continued to work on Google Ads.


    The results have been really good – their return on advertising spend has more than doubled - in fact, the clients ROAS (Return on ad spend) has increased from 161% in 2019 to 395% in 2020 since working with their Google Ads specialist.

    The client: A cyber security company looking to implement automation

    Results: An established business with incredible growth

    A winning formula

    With a winning combination of conversion-focused Search ads and brand-focused YouTube campaigns, the clients revenue has grown by over 1100% in just 3 years since 2018.


    Looking to the future, the client is now set on continuing to improve their results, and to do that they've continued to work on Google Ads.


    The results have been really good – their return on advertising spend has more than doubled - in fact, the clients ROAS (Return on ad spend) has increased from 161% in 2019 to 395% in 2020 since working with their Google Ads specialist.

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