What is marketing animation?

Marketing animation is animated content used to sell a brand's service or goods. It's ideal for explaining a complicated concept in a simple way – and doing so in a way that's in line with your brand identity.

What makes a good marketing video?

A good marketing video combines several different skills: shooting/animation, editing, sound design and post-production. But perhaps most importantly, it communicates your brand identity in an engaging and effective way.

Why is YouTube effective for marketing?

The simple answer is that, at the time of writing, YouTube has over 2.7 billion monthly active users. It's a great way for businesses to be discovered either by creating content that people search for, through YouTube's "suggested video" algorithms, or through in-stream YouTube ads. An "in-stream ad" is one that's placed in a YouTube video. It's targeted at viewers who have expressed an interest in something relating to your product or services. This means you can fine-tune your marketing in a way that in-person marketing doesn't allow.

CGI stands for "computer generated imagery". Today, it mainly refers to 3D graphics that are overlaid on real-life backgrounds. In video marketing, CGI can be a great way to engage the viewer, ensuring clicks and site visits.

Video production and animation

Name: Stump Cross Caverns
Uploaded: 2025-02-02T08:58:54
Description: Our epic 10 minute film transports you through time.

Turn your business around with phenomenal live-action and animated marketing videos

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Live-action video

Unique videography to spotlight your team, your brand and your human side.

Animation for marketing

Break down complex services and ideas with snappy, engaging animation.

YouTube video advertising

Watch your customer base grow via targeted advertising on the world's biggest video platform.

Inspiring video film production

Videography packages to take your brand to the next level.

They say a picture is worth a thousand words. Well, we reckon a video is worth about a million.

Perhaps you need a snappy animation to simplify a complex service? Or a live-action video that spotlights your brand and its values? Are you looking to reach new customers and clients through in-stream YouTube ads?

Look no further. At My Digital Hero, video is our second language.

Expect exceptional production values and a unique creative vision. Together, we can take your brand to the next level.

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What our clients say

Our animations have helped a range of businesses secure new clients. But don't just take our word for it...

How it works

Inspiring video marketing? It's just another day at My Digital Hero HQ. Here's what you can expect.

Live-action video production specialists

Put your brand in the spotlight with live-action video film production.

Looking for new ways to connect with customers? Live-action video is a powerful tool that lets you showcase your human side and spotlight your messaging.

Our specialist videographers will handle the whole process from planning to shoot, from sound design to post-production. And like all our video services, it puts your brand identity at the centre.

The result? An engaging, effective piece of content that can be shared with ease on your website, social media, emails, and other platforms.

Don't let sales suffer because of limp marketing. Get in touch and we can put your brand into (live) action.

Digital marketing animation

Simplify your messaging with professional animation marketing.

Animation is for kids, right? Wrong. In fact, it's one of the best ways to explain complex concepts to grown-ups.

When you're competing for people's attention in a crowded digital marketplace, you need messaging that cuts through. Animation lets you do just this.

And with our background in design and videography, we've got all the tools necessary to make engaging, professional-looking, turn-that-frown-upside-down animation that clearly communicates your brand identity.

What are you waiting for?

CGI animators for hire

Special effects to bring your animated promotional videos to life.

Sometimes, you want video content that's simple and effective. Other times, you want everything but the kitchen sink. That's where CGI can make all the difference.

Whatever flights of fancy you have in mind, we can make them come to life with special effects to impress, entertain and engage.

The sky's the limit. Share video marketing content that will grab attention and boost sales.

YouTube video production

Create engaging in-stream ads that reach the right people.

Building a customer base is hard. In-stream YouTube advertising lets you build an audience without lifting a finger.

Let's say you sell handmade porcelain pigs. YouTube will target your ad towards users who are likely to be interested based on their search histories – not just the porcelain pig crowd, but also people interested in ornaments, handmade goods, and more.

You wouldn't dump a load of flyers on the high street and hope for the best. Why do the same with online marketing? Instead, pinpoint your audience and target them with vibrant YouTube advertising.

Underpinned by our expert editing and video production skills, your ads will grab attention in seconds – and, more importantly, win those crucial clicks.

An Epic Descent: The Stump Cross Caverns Adventure

Before you venture deep into the ancient mysteries of Stump Cross Caverns, prepare for an unforgettable cinematic experience. Our epic 10-minute film transports you through time, unveiling the dramatic story of these awe-inspiring caves. With stunning visuals, a powerful soundtrack, and immersive storytelling, it's a perfect blend of adventure and history.

Treasured Memories: The Story Behind the Moments

In this moving and personal film, Simon—owner of Treasured Moments—shares the story that sparked a new way to remember and honour loved ones. Inspired by the loss of his father, Simon reflects on how Treasured Moments helps people preserve their most precious memories in beautifully crafted, cinematic films.

With heartwarming scenes and a deeply emotional journey, this video offers a glimpse into the power of storytelling, family, and legacy.

Animation Case studies

Want to see what we're made of? Check out these examples.

Holding out for a hero?

Embrace video production and marketing and watch your business grow.

Finding it hard to explain a complex concept or service to potential customers? Struggling to get across your brand and its values? Video marketing could be the answer.

And at My Digital Hero, our video marketing services are characterised by two things that you won't find just anywhere: exceptional production values and a unique creative vision.

Go beyond the written word and find new, engaging ways of boosting sales.

Let's do this

I need more time

Questions? No sweat

What is marketing animation?
Marketing animation is animated content used to sell a brand's service or goods. It's ideal for explaining a complicated concept in a simple way – and doing so in a way that's in line with your brand identity.
What makes a good marketing video?
A good marketing video combines several different skills: shooting/animation, editing, sound design and post-production. But perhaps most importantly, it communicates your brand identity in an engaging and effective way.
Why is YouTube effective for marketing?
The simple answer is that, at the time of writing, YouTube has over 2.7 billion monthly active users. It's a great way for businesses to be discovered either by creating content that people search for, through YouTube's "suggested video" algorithms, or through in-stream YouTube ads.

An "in-stream ad" is one that's placed in a YouTube video. It's targeted at viewers who have expressed an interest in something relating to your product or services. This means you can fine-tune your marketing in a way that in-person marketing doesn't allow.
What is CGI?
CGI stands for "computer generated imagery". Today, it mainly refers to 3D graphics that are overlaid on real-life backgrounds. In video marketing, CGI can be a great way to engage the viewer, ensuring clicks and site visits.