CASE STUDY: Heroic SEO for a car dealership

Discover how we helped a local firm increase sales by 25% and slash cost per click by a whopping 98%

The situation

A trusted local dealership that needed its time in the limelight.

Northumbria Cars is one of the North of England's leading bad credit car finance specialists. With over 50 years of combined experience under their belts, its team specialise in providing car finance to people with imperfect credit histories.

But it had a problem. Its website was ranking only when you typed "Northumbria Cars" or similar into the search bar. This meant limited traffic to the website. Despite its strong local reputation, Northumbria Cars was stuck in the slow lane.

The solution

How our car dealer SEO superpowers turned things around.

The problem was bad SEO. We made a range of technical SEO amendments to the site to bump them up the rankings.

As well as this, we provided a Google Ads campaign and a package of blogs that's accessible, readable and fine-tuned for SEO purposes.

The results speak for themselves.

A man is sitting in a chair using a laptop computer.

The results

A comprehensive marketing makeover that helped increase sales by 25%.

Since partnering with us, Northumbria Cars has seen an increase in sales. We can't take all the credit – but our package of Google Ads and SEO assistance has certainly played its part.

CPC slashed by 98%

With our help, Northumbria Cars unlocked cost savings with cost-per-click dropping from £7.50 to just 13p.

Ranking for over 2,880 keywords

Once upon a time, Northumbria Cars ranked only for terms related to their company name. Today, they rank organically for over 2,880 keywords.

Sales up by 25%

Our PPC and SEO and expertise helped Northumbria Cars boost its sales by 25%.

CLIENT TESTIMONIAL

"Simon is one of those few people who deliver what they promise. Before meeting Simon we dealt with many corporate businesses who promised so much and delivered so little. In the five years we have dealt with Simon he has transformed our business, achieving top results on Google at a cost much lower than we previously paid. Also in the past if there was an issue we would have to report the fault to our Google provider, however now Simon constantly monitors our website and deals with any issues immediately. If you want to expand or develop your business the I can thoroughly recommend this business."

Peter Jackson

Heroic SEO for car dealerships that doesn't cost the earth

Is your website struggling to make it to page one of Google search results? We can help. Our SEO expertise can increase your brand's visibility and help your sales fly.

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