Heroic Insights: the straight-talking digital marketing agency blog

Get up-to-the-minute digital marketing insights with no waffle and no jargon. It's all here at Heroic Insights: a blog about SEO, PPC and other cool stuff we find on our travels.

User First: 7 Website Usability Best Practices to Increase Engagement
by Simon Edward 23 April 2025
Discover 7 website usability best practices, quick wins and testing tips to increase engagement, dwell time and conversions.
Well-executed Google Ad PPC campaigns can help small businesses grow. But how? Let's find out.
by Simon Edward 21 April 2025
Well-executed Google Ad PPC campaigns can help small businesses grow. But how? Let's find out.
Sometimes, apparently bad graphic design can work in a brand's favour. Explore 6 of the oddest
by Simon Edward 14 April 2025
Sometimes, apparently bad graphic design can work in a brand's favour. Explore 6 of the oddest examples.
The right font can do wonders for your brand identity. Discover 6 overused typefaces you might want
by Simon Edward 7 April 2025
The right font can do wonders for your brand identity. Discover 6 overused typefaces you might want to avoid.
Getting ready to build a website? Discover 5 reasons why, in our opinion, WordPress is a bad choice.
by Simon Edward 28 March 2025
Getting ready to build a website? Discover 5 reasons why, in our opinion, WordPress is a bad choice.
Looking for innovative ways to engage potential customers? Find out how drone videography can help.
by Simon Edward 18 March 2025
Looking for innovative ways to engage potential customers? Find out how drone videography can help.
Worried that your outbound emails are coming across as nags? Find out how to avoid this in our guide
by Simon Edward 10 March 2025
Worried that your outbound emails are coming across as nags? Find out how to avoid this in our guide.
Think you can get away with using AI-generated copy without anyone noticing? Here's why you're wrong
by Simon Edward 4 March 2025
Think you can get away with using AI-generated copy without anyone noticing? Here's why you're wrong.
In digital marketing, how do you convert leads into sales? Find out how a sales funnel can grow
by Simon Edward 26 February 2025
In digital marketing, how do you convert leads into sales? Find out how a sales funnel can grow your brand.
How many people click on Google Ads each day? And how many of those clicks convert? Let's calculate…
by Simon Edward 24 February 2025
How many people click on Google Ads each day? And how many of those clicks convert? Let's calculate…
More posts